Programme

For more detailed information please download the pdf version of the programme

Wednesday 5th of November

8.30-9.30 Registration & coffee, Atrium
9.30-10.30 Welome to NRWC 2014
Keynote: Ann Carlsson, CEO of Apoteket AB
"Change and developement in the pharmacy industry"
10.45-12.00

Abstract and full paper presentations

  • Perspective on HR in Retailing
  • Contemporary issues in retailing
  • Consumer behavior I
12.15-13.30 Lunch, Atrium
13.30-15.00

Abstract and full paper presentations

  • Digitalization I: Mobile phone shopping
  • Global issues and locational impact in retailing
  • Brand and retail images
15.00-15.30 Coffee break, Atrium
15.30-17.00

Abstract and full paper presentations

  • CSR I: Case studies
  • Retail innovation and technology
  • Consumer behavior II
18.15-23.00 Conference dinner, Atrium


Thursday November 6th

8.30-9.00 Registration & coffee, Atrium
9.00-10.30

Abstract and full paper presentations

  • CSR II: Media/channel issues
  • Aspects of category management
  • Shopper issues
10.30-11.00 Coffee break, Atrium
11.00-12.00

Keynote: Praveen Kopalle, professor in marketing at Tuck School of Business at Dartmouth
"Retail Data and Marketing Analytics"

12.00-12.10 NRWC in the future
12.10-13.15 Lunch, Atrium
13.15-14.45

Abstract and full paper presentations

  • Store choice
  • CSR II: Aspect in the food industry
  • Digitalization II
14.45-15.15 Coffee break, Atrium
15.15-16.45

Abstract and full paper presentations

  • Display and store layout
  • Digitalization III
  • Retailing and city developement


Download the detailed programme for NRWC 2014